The San Diego (California) Union Tribune removed Facebook Comments and replaced them with SolidOpinon. The new commenting service offers publishers a few lines of code that will help them generate income from comment traffic.

SolidOpinion, launched Wednesday April 20, 2016,  was founded by Michael Robertson, founder and CEO of digital music site MP3.com and Gizmo5.

“Until now the comment section has costs publishers time and money so its no wonder some publishers have soured comments or ditched them entirely,” he said. “SolidOpinion channels consumer enthusiasm to express their opinion into a positive direction with promoted comments transforming an expense into much needed revenue for publishers.”

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