April

The article, “Google introduces slate of features for newspapers, Print Ads users,” should have reported the following:

First, Google has 750 publishing partners for its Print Ads service, some of which have attracted as much as $1 million in bids from companies interested in placing ads in their newspapers. Our story implied that Print Ads overall netted $1 million in bids for participating newspapers.

Second, the 60 percent rejection rate refers to the percentage of Print Ads bids rejected by some individual publishers but it is not the rate recorded by all publishers. A low rejection rate is not necessarily a goal of Print Ads, Google said, because advertisers and publishers are intended to negotiate back and forth.

Third, Print Ads is engineered to make both premium and remnant inventory spots available to advertisers. It is not geared only to selling unsold inventory.

The Press Sales 2007 chart contained some inaccurate sales data for Manugraph DGM Inc. The corrected information appears on page 12.