Make mine raw, Part 3
Answering the question of canned or custom
By John
Nate
In the past two articles,
we’ve examined the Adobe Raw camera format, a file format that many cameras
offer as an alternate to the common JPEG format.
Selecting camera raw puts you
in the driver’s seat when it comes to color conversion and opens up a whole new
set of controls that the Adobe engineering staff has thoughtfully provided for
us (Figure 1).

Figure 1
These controls allow us to
determine the white point, color balance, size, contrast, sharpness and just
about any other variable you can think of — all while retaining the quality of
the original image.
But once you’ve decided to
take advantage of all of the benefits that camera raw provides, one question
remains: Do you use a canned or a custom profile? By profile, I am talking about
an ICC profile, used to define the characteristics of the camera sensor and lens
combination. First, let’s look at the canned option.
Adobe Photoshop installs with
not one, but two ICC profiles for each and every supported camera. These
profiles are custom-generated for each camera and cover two lighting conditions
— tungsten (2856K) and daylight (6500K). Sliding the temperature slider in the
Photoshop camera raw interface will move from one profile to the other or
produce an image that is a blend somewhere between the two.
The question is whether this
is the best option.
Is ICC superior?
Since the production of the
first digital camera, discerning professionals have always touted the
superiority of using a custom ICC Profile rather than use any canned profile the
camera manufacturer supplies.
The truth is that using the
profiles that Adobe supplies, in most cases, provides a perfectly acceptable
image. You may still need or want to do additional tweaking in Photoshop, but
the default profiles can generate a perfectly acceptable product.
Yet the question remains: Can
“perfectly acceptable” be improved upon? As with all things color management,
the answer is “that depends.”
The less controlled the
lighting conditions under which you shoot, the more a custom profile will help
improve your image. If you tend to shoot under mostly daylight conditions, you
might be perfectly satisfied using the tools Adobe supplies.
But what about those of us
that shoot under a variety of conditions, especially mixed lighting conditions
such as those encountered at sporting events and many other location
assignments?
In those situations, a custom
ICC camera profile can help improve things. The problem is in how to produce and
incorporate a custom profile into the workflow.
Use a target
First, you will need a target,
most often the GretagMacbeth SG Color Checker (see Figure 2) and one of the ICC
profiling software packages that supports the target. Yes, this means you’ll
need to carry this target with you when you shoot, but the inconvenience is far
outweighed by the savings in time when it comes time to process your images.

Figure 2
The process begins by photographing the target under the same lighting
conditions as the final subject you will be photographing. Try to get the
lighting across the target as even as possible. Even moderately uneven lighting
will render the image and resulting profile worthless. Gray or white balance the
image as you normally would, photograph the target and then photograph your
subject all in the camera raw format.
Since profiling packages do
not support camera raw, you will need to use Photoshop to process the image into
a TIFF image. Feel free to use all of the controls in the camera raw
application to adjust and correct the image. Process all other images from this
session using these same settings. Then, launch your profiling package and use
the color checker image to produce a custom ICC profile.
You’re not only producing a
profile for your camera, sensor and lens combination, but also this combination
under the specific lighting conditions you encountered. This profile may,
therefore, have limited use.
Once you have generated your
custom ICC profile, use Photoshop to assign it to all of the other images from
the session. Viola! Custom corrected images.
Is it worth it?
Only you can decide if the
time, effort, and expense of the color checker target and profiling software are
worth it. If you already own a profiling package you can use the traditional,
and much less expensive, GretagMacbeth Color Checker to experiment. If you see
much improvement you may want to spring for the more expensive SG target. If
not, the Adobe engineers have provided you with all the tools you’ll need and
you will save yourself some time and money.
Of course, the above technique
is not your only option. Next time, we’ll conclude this series by taking a look
at options beyond Photoshop for your image processing.
John Nate
is a senior color specialist for Chromaticity Inc., an integrator of color
technologies for the newspaper and other industries. He can be reached at
616.988.6119 or via e-mail at
jnate@chromaticity.com.