The Houston Chronicle has begun magazine delivery through magazine and catalog delivery network Doorfront Direct.
Houston is the 39th market to join Doorfront Direct, which through its affiliates delivers more than 750,000 magazines across the country each month, according to the company.
“As we look to the future of our delivery operation, it’s important that we diversify and expand the services we offer,” said Mike Houser, vice president of distribution for the Houston Chronicle. “Delivering national monthly magazines to our local market is a logical next step in this evolution. The service provides an additional revenue stream for carriers and increases route profitability.”
As an affiliate of Doorfront Direct, the Houston Chronicle is delivering national monthly magazines to local readers with their home-delivery carrier force, the same independent contractors who deliver the daily paper.
Doorfront Direct is a partnership of Gannett Publishing Services, Quad and ACI Last Mile Network.
Hearst Newspapers owns the Chronicle.