Canada’s Postmedia Network plans to invest for a minority position in digital media outlet The Logic, and the two companies plan to partner on various initiatives including content licensing, marketing projects and events, Postmedia announced.
The deal is expected to be completed this summer.
“The Logic launched less than a year ago, and has already staked its place in the center of Canada’s journalism ecosystem. It has the largest team of innovation reporters in the country, its Daily Briefing has become a 4 pm must-read for decision makers, and its award-winning investigative journalists have exposed everything from Facebook’s discriminatory advertising policies (now reversed), to the price the government was expecting for selling off Canada’s airports, to the controversial deals between Toronto and Google-sister company Sidewalk Labs,” says a press release from Postmedia.
“I started The Logic because I believe in Canada’s future,” said David Skok, The Logic’s CEO and editor-in-chief.
Postmedia is a Canadian news media company representing more than 140 brands across multiple print, online, and mobile platforms.