TownNews and Stringr have announced a partnership that will enable clients using TownNews’ content management systems to expand their video inventories with high-resolution pre-packaged videos from Stringr’s video marketplace, according to a TownNews news release.
As part of the partnership, TownNews will add new functionality to its CMS platforms that allows users to access Stringr video, which is powered by the company’s network of more than 90,000 amateur and professional videographers. Completed videos can be searched within TownNews platforms and pushed directly to client websites.
Stringr will also provide participating TownNews clients with access to Stringr’s video archive of more than 250,000 assets. The content will be searchable directly within the CMS interface.
Stringr is based in New York and was founded in 2014 by Lindsay Stewart and Brian McNeill, who met at The Wharton School.