The New York Times is betting big on voice technology and the publisher said it will incorporate the tech in a variety of ways.
The first will be its Daily Flash news briefing delivered to Alexa-enabled devices five days a week and hosted by Michael Barbaro of “The Daily.” Once enabled, listeners will simply request their flash briefing by saying, “Alexa, where’s my flash briefing?” or “Alexa, what’s in the news?”
Listeners will also have the option to participate in interactive news quizzes every Friday, which are created by the producers of The Daily. Listeners can take the quiz by simply saying, “Alexa, play The New York Times Quiz.”
In addition to the Daily Flash, NYT launched a special travel feature that delivers an annual list of “52 Places to Go.” In 2019, readers can hear from NYT Traveler Sebastian Modak as he visits each destination on the list.
The Pop Music Roundup will allow listeners to hear a weekly roundup from NYT Music Editor Caryn Ganz.
The Book Review will allow listeners to discover what NYT book critics and editors are reading,
“We’ve only just begun to explore the ways that voice technology can bring Times journalism to our audience, where and how they want it,” NYT Assistant Managing Editor Monica Drake said in a statement. “This project is a great starting point in this effort as we begin to experiment the ways voice can work in conjunction with stayed mediums like print, while also exploring native Times experiences like the flash briefing and interactive news quiz, built specifically for voice services.”