USA Today owner Gannett is investing in and partnering with Scroll, an online platform that provides subscribers with ad-free viewing of news and media site content, USA Today reports.

Other media partners and investors include The New York Times, News Corp., MSNBC, The Atlantic, Slate, Business Insider and Fusion Media.

The project's launch is planned for later this year.

Scroll could offer publishers another option outside of advertising to produce revenue, according to USA Today.

"We’re excited to be both investing and partnering with Scroll to provide another option for consumers to interact with and pay for our trusted, high-quality journalism," said Gannett CEO Robert Dickey in a statement.

The details of  Gannett's investment in Scroll weren't disclosed.

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